• Archived Posts

  • Get Involved

    Red Cross University
    Take a Social Basics class to learn how to be a digital advocate, or join our disaster digital volunteer team!




    We use TeamLab Online Office

California Wildfire

San Diego County Wildfires, AGAIN!

It’s become the norm to see a flurry of social media activity during major disasters. We have one on our hands right now in Southern California, and it is no exception.  

First, I want to say that I hope everyone affected or potentially affected by these fires stays safe.

What the Red Cross is doing, social media wise:

  • We’ve got the usual WordPress feed blog set up for journalists (or anyone who is interested in the nuts and bolts information): West Wildfires 2007
  • We’re ramping up the Red Cross Twitter channel 
  • We’re trying to find someone on the ground out there to give us Red Cross live-blog-style updates.

We’re also doing a lot of listening and one-on-one responding because many in the affected area are taking photos, blogging, tweeting, leaving Facebook updates, etc.

We hope to stay up to date on exactly what’s happening so that we can anticipate the needs of those affected swiftly and efficiently in the days and weeks to come.

Finally, here is a video clip from an interview our own H.T. Linke gave on CNN this morning: Video account of shelter situation from Red Crosser HT Linke on CNN  

One Response to “California Wildfire”

  1. very interesting.
    i’m adding in RSS Reader

Leave a Reply

We encourage you to comment on this blog. All viewpoints are welcome, but please be constructive. We reserve the right to make editorial decisions regarding submitted comments, including but not limited to removal of comments. The comments are moderated, so you may have to be a tiny bit patient in waiting to see them. We will review and post them as promptly as possible during regular business hours (Monday through Friday, 8:30 - 5:30).