Band Together artist wins Super Bowl commercial spot

Not only does the Super Bowl MVP have a strong connection to the Red Cross, so does Doritos Crash the Super Bowl Challenge winner Kina Grannis.
Kina is one of the Southern California artists featured on “Band Together,” a compilation CD produced by National Youth Council member Mat Morgan to raise money and awareness for fighting measles.
Kina’s song Down and Gone (the Blue Song) appears on the CD. You can buy it from iTunes. Go get it! Hot new music for a good cause!
Other than Kina’s spot, which commercials did you like the most?
Personally, I enjoyed seeing United Way launch their text messaging campaign. Here at the Red Cross we have a Text2Help program that activates during larger disasters, so it’s interesting to watch other nonprofits as we all figure out how to engage people with new(er) technologies.
Filed under: International

