National Preparedness Month: Amanda Ripley Explains Psychology of Preparedness and Survival
September is National Preparedness Month. We had lots of stuff planned to inspire you to get prepared, but then Hurricanes Gustav and Ike hit and we had to focus our attention on response efforts.
Even though we got off course a bit, we hope the silver lining of these hurricanes is that you all realized the importance of taking simple steps to get prepared for emergencies.
As far as we know, nothing demonstrates this need like a catastrophic hurricane does.
That said, we believe Amanda Ripley, author of The Unthinkable, has a unique way of discussing preparedness and the psychology of survival.
She was kind enough to sit down with us recently. Please enjoy as she discusses how people who have successfully weathered extreme situations are able to cope and survive.
“So Do the Bad Guys”
“Wiping Clean the Fear of Panic”
“Boosting Neighborhood Resilience”
“Psychology of Safety Information”
Filed under: Preparedness, Video


I purchased a copy of the book thinking it would be interesting reading for my profession as an Emergency Management Coordinator. As I complete the book, I have already highlighted many parts and intend to reread it this time studying the information to be included in my planning.
Amanda did a fantastic job of threading research into a manuscript that cleverly captures your attention. I feel anyone would enjoy the book, but more importantly, I think each reader will be encouraged to prepare for those inevitable calamities we face.
As for the professional planner in emergencies, I think the book should become required reading.
I highly encourage all to read “The Unthinkable” by Amanda Ripley.