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Social Media in Emergencies

We’ve been hard at work this weekend responding to Hurricane Irene at the American Red Cross Disaster Operations Center in Washington, DC. Laura and I stopped for a moment this afternoon to do a quick update on our work with social data during emergencies - check it out in the video below:

2 Responses to “Social Media in Emergencies”

  1. Laura and Gloria, I am so excited to see the new Twitter verification feature. It will be a great addition to the voluntweeting program at the Red Cross.

  2. The verification issue is SO important. I would think that Twitter would eventually create a feature whereby brands (and orgs) could extend verification down a second level… essentially, give you guys a dashboard where Temporary Verifications could be granted.

    I could see Customer Service groups from a number of industries using that feature.

    Well done!

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